Digital Content Creator

Specification

Description

1. Responsibilities:
 Develop and execute a TikTok strategy in line with the CI requirements, including shooting and editing
 To plan, research content in line with the marketing calendar and the latest trends
 Responsible for posting and scheduling all the TikTok videos
 Source and edit any viral TikTok trends and recreate for individual brands
 Identify TikTok trends and ensure audiences are reacting to these to help drive the growth of the accounts
 Develop tactics for growing followers and engagement across each TikTok account meeting ambitious follower targets
 Regularly report on the growth, engagement and views to the Marketing Manager
 Feed into idea sessions for cross-platform series using your knowledge of the TikTok platform and audience

2. Essential Skills:
 Knowledge of TikTok itself, including filming, editing and features
 Experience in managing TikTok accounts (either personal or business accounts)
 Experience in content creation and presentation of ideas
 Experience in sourcing viral content
 Experience in video editing
 An understanding of social media analytics and how to apply learnings
 Excellent written and verbal communication skills
 Excellent time management skills with evidence of being able to balance projects and prioritise
 A deep understanding of Tik Tok and the wider social and media landscape
 Strong work ethic & ability to work under pressure and meet tight deadlines (face-paced environment)

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