Deputy Chief Marketing Officer

Specification

Description

Job Details:

Position: Deputy Chief Marketing Officer
Total Vacancy: 1 Male/Female

Job Description:

• Purpose The Deputy CMO will be groomed as the probable long-term successor for the incumbent CMO position.
• Progresif’s CMO is responsible for overseeing all strategic & tactical marketing, branding and communication initiatives within the organization including but not limited to annual Sales & Revenue forecast, Product Development & Pricing, Business Intelligence & Market Research, Customer Relationship Management and Marketing & Corporate Communication including Public Relations, Sponsorship, Corporate Social Responsibility, Advertising and Promotions.

Accountabilities

1. Understand the Progresif Brand, Vision, Mission and Values and how they translate to the operation and strategic direction of the business.
2. Support business growth through implementation of a Marketing “Program Management Office” that tracks and reports on all significant Marketing Projects.
3. Monitor and Report all Marketing KPI’s.
4. Identify opportunities for efficiencies by documenting, managing and refining processes across the Marketing Department.
5. Define, Implement and Manage Inter-Departmental SLA’s
6. Lead in the development of enhanced Market Segmentation Models
7. Lead in defining affordable Customer Relationship Management standards to drive improved customer loyalty, engagement and value.
8. Identify opportunities for growth through product & service innovation and new product creation.
9. Coordinate marketing functions and operations (product development, branding, communications etc. ), and ensure they project the company’s unique “voice”
10. Facilitate marketing initiatives, programs and campaigns with quantifiable objectives and measured results that demonstrate return to the business.
11. Assist in developing the competency and bench strength across the marketing disciplines.

Qualification Required

BA / Masters Degree or equivalent experience in Business Administration, Marketing or Management

Experience Required

1. Proven experience in a Marketing Leadership role with 15 Years or more experience in high-tech service industries
2. 10 Years or more experience in Marketing & Communication
3. A leader with both creative and analytical capabilities
4. Solid understanding of market research and data analysis methods Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion etc. )
5. Experience managing the marketing discipline with budgets in excess of $1Mil and revenue targets in excess of $20Mil.
6. Experience developing & managing high performance teams across multiple disciplines
7. Broad knowledge of Marketing division disciplines including Product Development, Wholesale & Carrier Services, Enterprise, Business Intelligence, Communication, Public Relations, Advertising & Promotion, Digital & Traditional Media.
8. Understanding of different business disciplines (Finance, Procurement, Legal, Human Resources, IT, etc. )

Education Required: First Degree or equivalent
Age: 35 - 45 years old
Driving License Class: 3
Basic Salary: B$ 7, 000 / Month
Allowances: B$ 150
Employment Type: Full Time

Closing date: 01/11/2018

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